1. Local tour company 2. Private owned by the guide who is very experienced, clients can meet the guide compared to other big agencies which operate as corporates 3. We focus on paying back to the local communities where by for every 5% of our profit we use to support the school kids. Also, we have a Chinese friend who work so hard to support school kids with school materials twice every year. 4. Fair wages to our employees ($ 20 per guide per day, $ 15 per chef per day, $ 10 per porter per day